Swinburne University Multimedia
Rabbit’s Birthday – Awarded “Most Outstanding Game” – Swinburne Multimedia Exhibition

Play Rabbit’s Birthday now at Whiz Kid Games – www.whizkidgames.com


Game screenshot. Vector Illustration, 2d animation, game design and development by Samuel Jesse

Rabbit’s Birthday is an interactive game built to assist children with Autism. The game was designed and developed by Samuel Jesse, Tom Brudston, Cameron Pierce, Katrina Stroude, and Matt Petrak as their graduating project in Multimedia. Embracing 3d animation, 2d animation and flash AS3.0 – Rabbit’s Birthday is aimed specifically at the learning process of Schedules, which are used in daily life of children with special needs.



3d Intro animation by Tom Brudston

Awarded ‘The Most Outstanding Game’ at the graduating exhibition, selected by the head of Bulleen Heights School - Rabbit’s Birthday had proven to be effective in teaching and entertaining children with special needs. User research and discussions at Bulleen Heights School with the teachers proved invaluable in building a successful system and process for the children to learn from.

Game design, and development by Samuel Jesse

The Brief:

Develop an online game and narrative to assist children with Autism (ASD) to develop independent living skills. The overall theme of the project is “Navigation” however this is a starting point and doesn’t need to be interpreted literally.

In consultation with Subject Matter Experts from Bulleen Heights School our group was assigned to develop a range of multimedia tools to assisst learning in the area of “scheduling tools and processes.”
The target market is children with moderate to severe ASD symptoms.

The outcomes are published on www.whizkidgames.com and were presented to the design industry at the Multimedia Design Graduate Exhibition.

Game screenshot. Vector illustration and animation by Samuel Jesse

Our Objective:

The objective of the project was to provide an entertaining educational interface, inclusion of schedules/sequences that will assist an autistic child to understand the purpose of an activity as well as reinforcing any given sequence of events in a format they may already know and understand. This would apply to both the child or fictional character that has been assigned to us and the general majority of students at Boolean Heights School.

Game screenshot. Vector illustration and animation by Samuel Jesse

Through discussing the objective and positive outcomes of building the interface for the students, Our special needs teacher contact, clearly advised the group that there is no ‘right’ or ‘wrong’ in developing a game for the students.

Game screenshot. Vector illustration and animation by Samuel Jesse

Each student is at a different learning level and degree of needs, and ultimately our objective is to build a game/interface that can reach, teach, and hopefully educate as many students affected with autism as possible.
While addressing the main responsibility of the project – being to help autistic children, we also gained and developed numerous skills through working in a group environment to collaborate and conceptualise the project over a semester.

Game screenshot. Game design and development by Samuel Jesse

The following project showcases the joint promotional event for Mercedes Benz, Smart Car, Audrey Tata Salon and Dai. The event was hosted at the amazing Tata Salon, north gate of The Workers Stadium, Beijing (北京工体北门). The brief was to show the versatility of Dai’s skills for designing a digital graphic to transfer to the C-Class Benz, Smart Cars and window of the salon, also painting a large scale graffiti canvas, all with the same image. The event included a live demonstration of graffiti for the final touches to the canvas. The event was well received so too were the models, a stunning feature to the show. Hair and Make up by Tata. Proudly sponsored by Tata Salon, Mercedes Benz and Smart Car.

Grafica Real are available for promotional events, design and live performances. Get in touch with us today.

Working with Rob Bourke from Milkshake in Melbourne Australia, I was asked to developed the the new ARCHiCHANNEL website. The website is a bi-weekly video blog showcasing outstanding architectural projects, and products. Utilising one page, the sites functions are a marriage of JavaScript, Jquery, Ajax, Flash AS3.0, XML, PHP, and CSS. Also implemented in the project was video compression, sponsor animations, and newsletter subscription.

View website

This famous funk and jazz bar Chill On, located in Melbourne’s CBD needed a two theme install, a classic image of “jazz” for the entry and a more street piece for the band room. James brown was classic so we went with it in a two tone. The band room girl is based on the Blacksploitation era with my twist.

Design project to combine digital 3D graffiti with Adidas marketing for large scale printing.

Interior commission for HSBC banking executive, year of the tiger theme, 2m x 8m.

Promotional flyer designed for the Ivy Poolclub – Sydney, Australia.

Promotional flyer designed for the Black Eyed Peas official after party.

Working with interior and fashion designer Bianca Cheah, Cocopani Australia was born in the summer of 2009/10. Logo, product designs, and e-commerce website designed and developed by Samuel Jesse. Cocopani has been featured in Magazines such as Vogue and In Style.View website.

Promotional material and flyer design for lounge bar in Sydney, Australia.

The Riddler is a collection of wines from Langhorne Creek, made my legendary Australian winemaker John Glaetzer. In collaboration with Jim Murphy’s Wine Cellars the range now extends over 4 labels. Featured below is the first of wine label designs, The Riddler Reserve 2002, Cabernet Sauvignon.

Exterior graffiti installation to clean up the alley way wall linked to the business that commissioned the work. The artwork was based on an image the client supplied, we gave it our graffiti twist and the wall became a feature.

Wordpress based CMS website developed for Sage Restaurant – Canberra Australia. View website.

Opening title sequence for an on-line architectural television show.

Series of promotional material for Melbourne Cup Lawns Party, featuring Mark Farina. Event was held track side.

Nike Air Max 90 X Footlocker promoted a motion graphics competition, the winner being aired on MTV Europe. The ad reflects the revolution of sport and popular street culture that Nike has become so familiar with. Featuring European athletes Theo Walcott, Bojan Krkic, Mario Balotelli, Ladji Doucoure. This entry was a finalist.

Both Samuel Jesse and I have had the pleasure of working with our good friend Rowie from Nucleus Designs & Upholstery. In this instance a 5m interior wall painted with aerosol.

Working with interior and fashion designer Bianca Cheah, Cocopani Australia was born in 2009. Logo, product designs, and e-commerce website designed and developed by Samuel Jesse. Cocopani has been featured in Magazines such as Vogue and In Style.View website.

Promotional material for lounge bar in Sydney, Australia.

Flash AS2.0 XML website designed and developed for a modern Asian fusion restaurant in Canberra, Australia. View website.